The Chinese sci-fi series The Three-Body Problem has gained widespread attention from the publishing，film and television，cultural and creative industries. Over the past 16 years，it has been deeply developed as a science fiction IP，and its successful experience is worth analyzing and summarizing. This article traces the publication history of the simplified Chinese editions of The Three-Body Problem and its related books from 2008 to the present. It also analyzes the reader demographics of these publications. The value of the original work，changes in reader demand，product attributes，content dissemination forms，and the involvement of multiple stakeholders have all influenced the publishing evolution of this IP. The success of The Three-Body Problem is difficult to replicate，and other domestic science fiction IPs need to further explore their full-category publication strategies based on their unique circumstances.