Based on the theory and the practice of the media fusion in western countries and its localization in China in recent years, this paper analyzes the media fusion platforms run by the state-owned media like People's Daily and the Xinhua News Agency, their routines of production, dissemination and operation, and some sound products of media fusion. As the largest scientific and technological organization in China, the CAST follows the mode of "Ronghehao" to set up its information fusion platform to make its main tasks better publicized and to help the coordination of the scientific and technological professionals in China. A five-year development plan of the platform with the aim to enhance CAST's main priorities of promoting the STM journals, the science communicating, and the think-tank building.

China Association for Science and Technology  /  media convergence  /  the platform of the information fusion