The shale gas efficient development model is summarized as "integrated management + horizontal well platform + super-large fracturing + factory operation" in North America, in which the integrated management is a combination of revolutionary and cost-effective management measures. At present, there is still no integrated management model that conforms to the characteristics of Chinese shale gas development. Successful experiences of development in North America and China are analyzed in this article. In terms of transaction cost theory, property rights theory and economic mechanism design theory of the new institutional economics, the characteristics of China's shale gas development are characterized by high asset specificity, high uncertainty, and high transaction frequency. The development direction of shale gas development and management in China should be mixed ownership and in the form of enterprise entity. China should set up a number of shale gas development groups constituted by "large oil and gas resources exploration enterprises + large oil and gas technical service enterprises + local government representative enterprises", and the constitution model can be alliance, related party transactions and joint-stock enterprises. Then a set of long-term management mechanisms for China's shale gas development with effective use of information, reasonable resource allocation, and compatible incentives methods can be established. Management innovation driven technological innovation should be the fundamental way to solve many problems in China's shale gas development.

shale gas development  /  management model  /  integrated management