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  • Qixiang Guo
    Studies on Science Popularization. 2013, 8(5): 36-42.

    At present, the level of civic scientific literacy in our country is not optimistic, civic scientific literacy has become one of the important factors that restrict economic development. 1 562 students has been surveyed by “Civic Scientific Literacy Measurement in Media (SLiM)” developed by Taiwan Normal University research team. The Scientific literacy between students in Mainland and Taiwan has been compared through this survey. And the reasons are analyzed in terms of curriculum idea, curriculum arrangement, courses liking degree and media usage. Finally, on the basis of the study, some customized suggestions have been put forward.

  • Chensheng Wu, Jinzhong Guo, Zhi Luo, Tao Liao
    Studies on Science Popularization. 2013, 8(5): 43-46.

    In China, the recognizing whether a website belongs to science websites relies mainly on expert judgment to proceed. This kind of subjective judgment is not only time-consuming, and the results are not reliable. Browsing and judging by experts have low efficient because the rich website content. They only can process very limited part of any website under certain time and energy. Besides this, different people may make different judgments. It is necessary to propose a quantitative method based on machine intelligence. This paper will discuss the feature word vectors of Chinese popular science websites what is processed by computer abstracted from real content based on vector space model. We think it can better the performance of the site's textual content and meaning. Based on this method, people may make a system to automatically determine the ultimate realization of website content if it contains science ingredients as well as what kind of science content.

  • Xingze Wu, Shukun Tang, Ming Wang
    Studies on Science Popularization. 2013, 8(5): 47-52.

    Genetic-Modified Foods (GM foods) is a controversial technology product in our society. At present, “Golden Rice” event raises Genetic-Modified Foods arguments to a new peak. Previous studies on GM foods in China focus on investigating public's recognition degree and purchase intentions on GM foods. This study investigates public's anticipation towards science and technology policies on GM foods. Results show that most respondents anticipate that GM corns should be marked; they could see more governments information on GM foods; on significant issues like GM rice commercialization, most respondents hope to participate in decision-making; respondents anticipate that GM foods risks monitoring systems should be improved; GM foods approval program should be strictly strengthened; and GM foods quality liability investigation should be improved.

  • Feng Liu
    Studies on Science Popularization. 2013, 8(5): 53-57.

    Science television programs have an important role in scientific knowledge popularization, but along with the development of new media, it has begun to face many difficulties. The arrival of the era of big data changed the media ecology; television is facing new challenges and opportunities. Science TV programs can achieve new development with big data technology, but the communication strategy of science TV program based on the technology of big data is a process of gradual development.

  • Yang Mo, Qunhong Shen, Chao Wen
    Studies on Science Popularization. 2013, 8(5): 58-64.

    Underdevelopment and low specialization exist in the evaluation system of science and technology museum professionals in China. Discrepancy presents between the main job content/core functions of S&T museum professionals and the existing professional titles and specific vocational qualification series system. Thus the existing professional technical titles are complex and scattered, with no national standards or regulations. Abide by the industry characteristics; administrative management, job system and hiring policy related evaluations of professionals in S&T museums, personnel administrative authority should be decentralized, with the transformation from the mode of administration management to the mode of providing public service. Based on the standard competency model, the evaluation dynamically maintained and developed, with the function of business organizations, regulations of business, professional competence enhancement of assessment panel and personnel managers, and the moderately considered connection between the evaluation of professional titles and the system of professional qualifications.

  • Di You
    Studies on Science Popularization. 2013, 8(5): 65-70.

    Science Popularization Project Mode under Public-Private Coordinative Partnership is a new mode to carry out science popularization activities based on cooperation between government and corporations. Taking enhancing quality and expanding influence of science popularization activities as main objective, this mode is also the way to fulfill social obligations for the corporations and achieve win-win for each project participators. Based on relative theories and comparative case study, the project stakeholders are classified in three ways, which are “sponsor”, “supporter” and “executor”, the project mode is classified in four types, and their operation, applicability, effort and participator capability are analyzed by typical examples.

  • Zijiao Liu, Zhihong Li
    Studies on Science Popularization. 2013, 8(5): 71-75.

    Time magazine is a most influential newsweekly in U.S. Through the analysis on the characteristics, the authority and international coverage of science and technology report of the Time magazine, and analysis from the aspects of the source of information, information tendentious, areas of concern, type of popular of the science and technology report, it can has a certain significance for the development of Chinese newsletter.

  • Hui Wang, Zhuming Nie
    Studies on Science Popularization. 2013, 8(5): 76-82.

    As the tide of information technology across the globe, countries are actively strengthening the information infrastructure construction and science popularization. In the United States, improving the public scientific literacy especially young people's scientific literacy is the primary task of the construction of information technology. And the government developed a programmatic document, which is using science and technology to promote educational development and IT popularization—the National Education Technology Plan (NETP). NETP motivates the construction of education of America, the popularization of information technology and the improvement of scientific literacy of adolescent in the information age. This paper describes the content and context of the four NETP. It explores popularization of information technology in the field of education to provide practical and theoretical instruction for our country from each of the strategic objectives and the content features of the plan.

  • Manzhi Zhang
    Studies on Science Popularization. 2013, 8(5): 83-88.

    Middle School Students is a comprehensive monthly journal and it is founded by Kai Ming Bookstore in the 1930s. By graphic form, vivid language, rich and colorful content and novel popular stories, this journal spread a lot of technologic knowledge and information. Introducing the development of Middle School Students, the content and features, and then revealing its role in enlightening people, improving the public scientific literacy, can promote the development of modern science in China. The characteristics and experiences of the Middle School Students can provide revelation and reference for the development of today's popular science periodicals.

  • Qian Sun
    Studies on Science Popularization. 2013, 8(5): 89-93.