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  • Tao Chen
    Studies on Science Popularization. 2015, 10(1): 49-55.

    This paper summarizes the development of science popularization in our country and its research status accordingly and studies the government regulation on construction of science popularization system and the deficiencies of the existing system. Based on some theoretical support, the paper establishes the development paths of construction of science popularization system by the government regulation and society coordination, and puts forward some policy suggestions.

  • Guangling Xie, Rongting Zhou, Jingting Zhu
    Studies on Science Popularization. 2015, 10(1): 56-65.

    Popular Science TV column is one of the main channels for people obtaining scientific knowledge, and attaches great importance by the government. With the pace of informationization, more and more information technology was used in TV field, and the TV programs have lots of advantages in science communication filed. However, under the background of informationization, TV has some disadvantages, for example, the low degree of media convergence, the weak relevance of column's form and informationization, and the lack of audience subdivision. In this paper, some research methods which are field research, interviews and case study are used to explore the innovative models of the outstanding popular science TV columns home and abroad, and we are looking forward to providing references and suggestions for the development of China's popular science TV columns.

  • Xiaoju Shen, Ting Wang
    Studies on Science Popularization. 2015, 10(1): 66-73.

    Although science popularization pays attention on the science reading, the science education, which proposes science inquiry as an important way for science popularization, always neglects science reading. The main reason is that science education pays less attention on science reading and that there is few strategies for reading science textbooks. The purpose of this article is to provide theory and practice guidance of science reading in science education and to promote the development of method of science education by introducing the results: VOC strategy can help learners master science concepts and acquire the knowledge. It will explain and reveal the value of science reading and the effect of VOC strategy.

  • Lijun Zhou, Yifei Li
    Studies on Science Popularization. 2015, 10(1): 74-82.

    Young people is one of the key population of the national science literacy action plan. In order to promote the teenagers to improve their science literacy and innovation ability, the benchmarks of science literacy for teenagers should be developed, laying the basis for the implementation and monitoring of the science literacy action for teenagers. In this paper, standard and evaluation project of the science literacy for teenagers home and abroad are introduced and analyzed briefly, and the content of structural benchmarks of science literacy for teenagers is proposed based on the Nine-component Model of science literacy.

  • Hepeng Jia, Jingqun Fan
    Studies on Science Popularization. 2015, 10(1): 83-92.

    Based on nearly 400 papers retrieved from Social Science Citation Index (SSCI) database, we systematically review worldwide research on social and psychological factors leading to the public resistance to genetically modified (GM) crops and foods. This paper points out that during the process to communicate GM crops to the public, scientists neglect the public concerns and there is a gap between scientific communication and public and media communication. Knowledge has played a limited role in forming the public attitude to GM foods, and public has a low trust in public institutions. All these factors lead to the public rejection to GM crops and foods. Based on the systematic review, this paper suggests possible research routes and approaches for Chinese science communication researchers to understand and solve GMO and similar scientific controversies.

  • Xiao Zhang, Weifeng Cheng, Yue Liu
    Studies on Science Popularization. 2015, 10(1): 93-100.

    Youth creativity assessment has important practical significance for youth creativity training in the process of education. This study combs youth creativity literatures and organize the history and development of creativity assessment tools, and provideds a brief overview from the creative individual, creative process, creative products, creative environment and comprehensive assessment tools evaluation dimensions, pointing out the existing problems on assessment tools and creativity theory.

  • Xiuju Li, Lihui Wang, Ling Chen
    Studies on Science Popularization. 2014, 9(6): 5-10.

    This article reports on a study of the development and characteristics of pupils' creative imagination. Data consisted of 2 160 pupils from grades1 through 6. Findings showed that pupils' creative imagination increased as the grade in school increased from grades 1 through 6, there was a statistically significant difference between pupils of any grades, whichrevealed that creative imagination continued to grow with an increase in grade level. Results also showed that there was an increasing trend in four dimensions of creative imagination. Finally, the article discussed some suggestions for improving the pupils' creative imagination.

  • Nan Zhang, Yan Zhan
    Studies on Science Popularization. 2014, 9(6): 11-18.

    The primary and middle school students' image of scientists is a part of cognition about science, which has effects on the students' willingness to be scientists in the future. By comparing the primary and middle school students' image of scientists, the article examines the impact which scientific education and media has made on the communication of the scientists' images. Also, this article shows different understanding of science, different level of admiration to scientists, different cognition of scientists' social status, different positive and negative image of scientists, different impact on their future career attitude on different age students. Meanwhile this article puts forward some suggestions to the relationship between science communication and scientists' image.

  • Pin Xue, Guangxi He, Wenxia Zhang
    Studies on Science Popularization. 2014, 9(6): 19-24.

    Based on the analysis of a national-wide sampling survey, this paper explores the impact of the internet-based new media on the public image of Chinese scientists. The results show that the importance of TV as a source of S&T information is descending, while the importance of internet is ascending rapidly. The rapid development of internet brings both benefits and challenges for building up a “good” public image of Chinese scientists. For instance, compared with people taking TV as the most important information source, those taking internet as the most important information source have significantly a less stereotypical, while more negative, image of scientists.

  • Li Zhao, Xinming Han, Shukun Tang
    Studies on Science Popularization. 2014, 9(6): 25-33.

    In science communication, new media is an important intermediary, discourse is the realization carrier and affinity is the important “emotional intelligence”, which is also considered as the core of communication arts. Affinity is used as an “adhesive” to shorten the distance between public and science, directly related to the effects of scientific communication. New media reflects its complex, open and dynamic contextual characteristics. The paper focused on close and complicated relationship between new media, science communication, discourse and affinity to study how to strengthen the vitality and effectiveness in science communication. The concept of “virtual context of new media technology” is provided in this essay for the first time, in which discourse was discussed on the affinity construction in science communication.