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Dilemmas and Pathways in Popularizing Scientific Achievements from Top-tier Journals: A Case Study of the "Top-tier Journals Interview" Column
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Ou Wu1, 2, *, Jinli Hao1
Science Writing Review | 2026, 6(1) : 25 - 36
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Science Writing Review | 2026, 6(1): 25-36
Studies on Science Writing
Dilemmas and Pathways in Popularizing Scientific Achievements from Top-tier Journals: A Case Study of the "Top-tier Journals Interview" Column
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Ou Wu1, 2, *, Jinli Hao1
Affiliations
  • 1Beijing Guokr Interactive Technology Media Co., Ltd., Beijing 100022
  • 2China Science Writers Association, Beijing 100081
Published: 2026-03-20 doi: 10.19957/j.cnki.kpczpl.2026.01.004
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The "Top-tier Journals Interview" column converts the breakthrough research published by Chinese scientists in top-tier international journals into public-oriented science explainer videos and illustrated articles for dissemination across various platforms. Taking this column as a case study, this paper examines the core challenges and practical pathways for popularizing cutting-edge scientific and technological achievements. Specifically, it addresses a triad of key challenges for translating research from premier journals into popular science: the complexity of knowledge transformation, high audience cognitive barriers, and fragmented communication channels. The the practice of this column pioneers an innovative "scientific producer-director" mechanism, employing emotionally resonant storytelling, optimized information density and pacing, multimodal audiovisual language, and differentiated dissemination strategies. This approach effectively synthesizes scientific rigor with communicative effectiveness, providing a potential reference model for advanced science communication content creation.

top-tier journals  /  high-end science popularization  /  popularization of scientific and technological achievements  /  science popularization videos
Ou Wu, Jinli Hao. Dilemmas and Pathways in Popularizing Scientific Achievements from Top-tier Journals: A Case Study of the "Top-tier Journals Interview" Column[J]. Science Writing Review, 2026 , 6 (1) : 25 -36 . DOI: 10.19957/j.cnki.kpczpl.2026.01.004
Year 2026 volume 6 Issue 1
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doi: 10.19957/j.cnki.kpczpl.2026.01.004
  • Online Date:2026-07-14
  • Published:2026-03-20
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Affiliations
    1Beijing Guokr Interactive Technology Media Co., Ltd., Beijing 100022
    2China Science Writers Association, Beijing 100081
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小菇科 Mycenaceae 2 12 5.74 丝盖伞属 Inocybe 5 2.39
多孔菌科 Polyporaceae 8 14 6.70 蜡蘑属 Laccaria 5 2.39
红菇科 Russulaceae 3 23 11.00 小皮伞属 Marasmius 6 2.87
小菇属 Mycena 11 5.26
光柄菇属 Pluteus 5 2.39
红菇属 Russula 17 8.13
栓菌属 Trametes 5 2.39
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