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  • Jing ZHU, Guoyi CHEN
    Science Technology and Industry. 2025, 25(5): 356-362.

    New farmers play a crucial role in enriching the forms of agricultural industry, leading farmers to get rich and promoting the integration of industry and village. To address the problems such as unbalanced input-output and unstable cooperative relations between the government and new farmers, an evolutionary game model of government and new farmer was constructs to study the evolutionary path of strategy selection between the two sides, and the factors affecting the decision-making of both sides by using numerical simulation were analyzed. The results show that the evolutionary stability strategy is influenced by costs, additional benefits, indirect losses and subsidies. The higher the costs, the faster the evolution of behavioral strategies into non-participation to assist in rural revitalization. The increase of additional gains, indirect losses and subsidies contributes to supporting rural revitalization of both sides, when one party participates in rural revitalization while the other party does not, the behavior of the participating one will be invalid.

  • Xiaoxuan WEI
    Science Technology and Industry. 2025, 25(5): 363-368.

    Science and technology finance ecosystem realizes the efficient connection between science and technology resources and financial resources, which can effectively optimize the allocation of funds, and ensure funds flow into the real economy. Deeply grasping the unique advantages of science and technology finance ecosystem to promote regional economy coordinated development is helpful to gradually narrow regional differences and achieve coordinated economic development. Based on the provincial panel data of China from 2012 to 2021, the index system was constructed to measure of science and technology finance ecosystem and the level of regional economy coordinated development. On this basis, the impact of science and technology finance ecosystem on regional economy coordinated development was tested. The results show that the science and technology finance ecosystem can significantly promote the coordinated development of the region and has regional heterogeneity among the eastern, central, western and northeastern regions. According to the research results, suggestions are proposed from three aspects, including improving the overall arrangement of science and technology finance ecosystem, introducing incentive policies, and attracting high-level talents.

  • Zhenhao SONG, Wendi TIAN, Yuan WANG
    Science Technology and Industry. 2025, 25(4): 1-8.

    Scientific data management policy plays an important role in standardizing data management and promoting scientific research innovation. The quantitative analysis of the current policy is helpful to provide reference for the formulation and improvement of relevant policies in the future. A four-dimensional analysis framework covering policy objectives, policy tools, policy themes and governance fields was constructed, and a variety of text analysis methods were comprehensively adopted to carry out a cross-dimensional and multi-dimensional comparative analysis of relevant policy texts. The results show that China has established a relatively perfect scientific data management policy system, but there is still room for improvement. In the future, policy objectives can be further optimized, policy contents can be refined, the design of implementation supervision mechanism can be strengthened, the application of demand-oriented policy tools and the synergy of policy tools can be enhanced.

  • Hao LI, Yu CHEN, Bingyu XU, Pengyu YUAN, Xiuyun XU
    Science Technology and Industry. 2025, 25(4): 9-15.

    To address the challenge of quantitatively assessing the effectiveness of online training for insurance professionals, a multidimensional scoring method based on natural language processing and machine learning technology is proposed. Initially, a multidimensional scoring framework is devised to precisely capture and quantify pivotal metrics throughout the training process. Subsequently, a two-tiered dynamic weight allocation strategy is introduced, facilitating a comprehensive evaluation of trainees’ effectiveness through the intelligent integration of these multifaceted indicators. The experimental results show that this method closely emulates expert evaluation, guaranteeing the objectivity and precision of assessment outcomes, ultimately enhancing the effectiveness of online training for insurance practitioners.

  • Wei JIANG
    Science Technology and Industry. 2025, 25(4): 16-21.

    In recent years, live broadcasting, as an emerging brand promotion method, has been widely used in news, legal, medical and other industries. Tobacco and other advertising-restricted industries have made a lot of exploration for the application of live broadcast technology in brand promotion and marketing. Two common live broadcasting solutions were analyzed and compared, an enterprise intranet live broadcasting solution was proposed based on collaborative mechanism, focusing on the design, development and application of the multi-point collaborative live interactive management system.

  • Tianlan PENG
    Science Technology and Industry. 2025, 25(4): 22-27.

    The traditional agricultural product supply chain traceability system suffers from issues such as the lack of coordination between on-chain and off-chain data, the mismatch of consensus mechanisms and the poor security of traceability data. These problems fail to meet the overall traceability requirements of the agricultural product supply chain and pose higher demands on traceability schemes and technologies. Therefore, based on the current research on blockchain in agricultural supply chain traceability, it aims to establish an agricultural supply chain traceability system with the physical layer, core layer, data layer, and application layer as the overall framework by leveraging blockchain technology and integrating the hierarchy and operation process of the agricultural supply chain. It focuses on enhancing the overall efficiency of blockchain traceability, constructing the blockchain security guarantee system, and improving the blockchain privacy protection technology. Through the above research, the technical innovation direction is offered for China’s agricultural product supply chain traceability, the continuous maturation of blockchain technology and its application are promoted, and innovative thoughts are provided for improving the coordinated development level of China’s agricultural product supply chain, the efficiency of agricultural product quality and safety management, and the quality of agricultural product supply chain traceability.

  • Lin HU, Simin WANG
    Science Technology and Industry. 2025, 25(4): 28-36.

    In order to provide references and suggestions for the future development and improvement of public health emergency management policies, the existing public health emergency management related policy texts in a multi-dimensional way was analyzed, and text mining was conducted on the policy texts related to public health emergency management issued at the national level in China from 2003 to 2023, and typical policy samples were selected to construct a PMC index evaluation model for public health emergency management policies. The evaluation system of PMC index model consists of 10 first-level variables and 38 second-level variables, and there exist 3 grades of policies as a whole, 1 qualified policy, 10 good policies, and 4 excellent policies. At this stage, the emergency management policy system for public health emergencies is basically perfect, but it still needs to be continuously optimized and improved in the future. It is recommended to reasonably divide the policy time limit, build a multifaceted and coordinated emergency management mechanism, and accurately implement policies in order to realize the all-round and precise management of public health emergency management.

  • Zhaowei ZHANG
    Science Technology and Industry. 2025, 25(4): 37-43.

    Taking the nine library and reading space projects in the fourth batch of national public cultural service system demonstration projects as examples, grounded theory was used to code and analyze 42 case materials of the nine projects, and a mechanism model was constructed for the innovative development of libraries and reading spaces. It id found that the innovative development path of libraries and reading spaces includes aspects such as demand management, facility services, personnel services, resource activities and management operations. Among them, demand management innovation is the logical starting point, which plays a guiding role in optimizing service supply, while management and operation innovation provides comprehensive guarantees for service supply innovation. On this basis, countermeasures and suggestions are proposed for the innovative development of libraries and reading spaces from the aspects of demand inquiry and response, precise service supply, and management and operation guarantee.

  • Qian MA
    Science Technology and Industry. 2025, 25(4): 44-51.

    Scenario marketing has become a new business model for enterprises to link consumers and improve performance in the era of Internet of Things, and it is of great significance to explore its influence mechanism. Based on the TOE framework, an analytical model of scenario marketing from the three dimensions of technology, organisation and environment was constructed, and fsQCA was applied to analyze 189 pieces of research data. The results show that a single antecedent condition is hardly necessary for high performance of enterprise scenario marketing. There are three driving paths for high performance of enterprise scenario marketing, technology-enabled innovative, environment-perception-sensitive, and digital capability-driven. This study reveals the multiple drivers and complex synergistic effects of high performance in enterprise scenario marketing, which provides useful insights for enterprises to achieve high performance through scenario marketing.

  • Xiang XU
    Science Technology and Industry. 2025, 25(4): 52-57.

    The competency of civil airport security manager is very important to train and build a high quality control team. According to the characteristics of civil airport security management, the evaluation index system of the competency of civil airport security manager was constructed. Considering that traditional weighting methods were affected by subjective factors of evaluation experts, the OWA operator was used to determine the weight of evaluation index. Because of the incompatibility and uncertainty of evaluation index, the matter-element model was introduced to evaluate the competency of civil airport security manager. The case study shows that the matter-element evaluation method can make full use of index information and objectively evaluate the competency of civil airport security managers, which has important theoretical guiding significance for improving the competency level of civil airport security managers.