New farmers play a crucial role in enriching the forms of agricultural industry, leading farmers to get rich and promoting the integration of industry and village. To address the problems such as unbalanced input-output and unstable cooperative relations between the government and new farmers, an evolutionary game model of government and new farmer was constructs to study the evolutionary path of strategy selection between the two sides, and the factors affecting the decision-making of both sides by using numerical simulation were analyzed. The results show that the evolutionary stability strategy is influenced by costs, additional benefits, indirect losses and subsidies. The higher the costs, the faster the evolution of behavioral strategies into non-participation to assist in rural revitalization. The increase of additional gains, indirect losses and subsidies contributes to supporting rural revitalization of both sides, when one party participates in rural revitalization while the other party does not, the behavior of the participating one will be invalid.