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  • Yuhua Wang, Shukun Tang
    Studies on Science Popularization. 2014, 9(1): 32-38.

    The paper chooses two typical microblog which represent government and civil science popularization organization. Firstly, the paper monitors and compares the two microblog from stage operational date. Secondly, the paper deeply studies similarities and differences of the two microblog from content and pattern of manifestation. On this basis, the paper proposes several suggestions about promoting science communication of government science popularization organization.

  • Jing Sun, Shukun Tang
    Studies on Science Popularization. 2014, 9(1): 5-11.

    Since the beginning of the second decade of the twentieth century, the size and structure of the new media users have undergone profound changes. At the same time, the frequency and intensity of public crisis are increasing. The increasing frequency and the intensity of public crisis have a strong correlation. New media system has the relevant characteristics of the open complex giant system, it makes the new media in the sight of the public crisis emerged phenomenon. It perhaps provides new ideas for public monitoring and early warning of the crisis.

  • Zhifang Wang, Zhanzhe He
    Studies on Science Popularization. 2013, 8(6): 93-96.
  • Rongting Zhou, Keren Fang
    Studies on Science Popularization. 2013, 8(6): 60-66.

    According to the previous research, we have found that the study on science games is still staying in an early stage. Firstly, this paper analyzed the interaction between science popularization and games, then the author pointed out the contradiction between the educational function of science popularization and the entertainment function of games, and the correlation between science popularization and digital games because of the overlapped target population and audience's active involvement, and the combination between the two fields for respecting on scientific law and game rule. Finally, this paper discussed the integration of science popularization and digital games and suggested on how to develop science games.

  • Yude Hou, Guofang Ma
    Studies on Science Popularization. 2013, 8(6): 86-92.

    МoИльин was a engineer and a writer on science literature in the former Soviet Union. In Ильин's mind, it was his own responsibility to develop science literature, and he wrote many works on science literature which had international effects. He also did good research on the theory of science literature. Ильин often emphasized two basic points on writing popular science: the first is doing best to fully understand science, and the second is the works must have certain degree literariness. So, the writer must pay attention to the literature. Today, the ideas of Ильин are still quite right, and must insist on the process of writing an article or a book on popular science.

  • Junqing Zhai
    Studies on Science Popularization. 2013, 8(6): 48-53.

    Modern botanic gardens have multiple roles, including conducting scientific research on botany, promoting biodiversity reservation and protection, and enhancing public engagement in science through education. This paper reviews the development of botanic gardens in the United Kingdom to identify the roles of these institution undertook in different phases. Moreover, this paper examines the school education programs offered by the British botanic gardens. Finally, some suggestions are offered for the development of botanic garden education in China. These suggestions include: (1) highlighting the educational role of the botanic gardens; (2) developing school education programs based on the requirements of the national curriculum; (3) enhancing the collaborative relationship between the botanic garden and local schools; and (4) offering teacher training programs to local schools.

  • Guoyan Wang, Shukun Tang
    Studies on Science Popularization. 2013, 8(6): 20-26.

    The scientific visualization is the research domain of the computer graphics. It has close relation with other subjects. Besides, it is widely applied in the domain of research, science education, and science popularization. This paper focuses on the scientific visualization from the viewpoint of science communication and graphic communication. Starting from the visual form difference of the domestic and foreign achievements, it points out that the scientific visualization generates new form through constant evolution under new social environment. Besides, it analyzes three-layer communication relation during the process of scientific visualization. Moreover, it indicates that, with the increasing degree of the public understanding and participation in science, 5W elements of the scientific visualization has already been changed. Under new historical background, researching and improving communication effect of scientific visualization from the viewpoint of the communication has become a new subject.

  • Yongsheng Yi, Ping Cheng
    Studies on Science Popularization. 2013, 8(6): 12-19.

    Shenzhen's high-tech enterprises rely on their own technological innovation advantage, under the main drive of the enterprise internal dynamics, using a variety of ways to carry out science and technology communication, the communication of science and technology has got good effects, showing a good prospect of high-tech enterprise to promote science communication, improving enterprise science and technology innovation and science communication to promote good relations. The practice of Shenzhen has some experience and enlightenment, such as double subjects (innovation and science communication subjects), improving the integrated dynamic mechanism, improving the mode of action, the paths of independent innovation and so on.

  • Hongxia Sun, Fujun Ren, Rongrong Ren
    Studies on Science Popularization. 2013, 8(6): 5-11.

    Doubt, criticism and opposition to science restrict and hinder science communication in society. Not only do they challenge scientific epistemology and methodology in the academic world, but also reject science spirit, science culture and its social value in the public sphere. Based on investigating the conflicts between social and cultural trends of restricting and hindering the spread of science and science communication, an analytical framework of reference will be provided in order to guard against the negative effects of these trends.

  • Rongrong Ren
    Studies on Science Popularization. 2013, 8(6): 54-59.

    Science popularization talents construction program is a significant measure, which emerges as Science Popularization Talents Planning Program of China Association for Science and Technology Requires. The cultivation of enterprises talents of SP is the core of the program. With the sample of science talents in steel industry in 29 cities 17 provinces and on the basis of open-ended questionnaire and statistic analysis of quanlitiztion, this paper tries to work outs the cycle, time and will of enterprises talents of SP training. What's more, starting with the contents and prerequisite competence of enterprises talents of SP training, we establish the curriculum system of the training. The research result can not only offer a new perspective for the development of our enterprises talents of SP, also provide a new mirror for the exploration and training of other science popularization talents.