Latest ArticlesComputer & Network bring the human beings into the era of digitalization whose profound influence stems from the digitalization of information in the physical world and forming a virtual world by the rapid communication of information. The digitalization and the fast communication of information result in various characteristics of the digitalization era. Virtual digital world is the superior society form than the simulating abstract world which is made of language & symbols, it will prompt great transformation of the real world. In the era of digitalization, people have stronger desire for knowledge and truth; they have more requirements for science popularization. Due to its superiorities, digital science communication will be the mainstream of science popularization. Traditional science popularization will show new features after coordinated with digital science popularization, it will play indispensable role in many occasions.
Making meaning from experiences in science popularization context is a proceeding of participating, cognition and making decision. Participates will get emotional happiness and rational improvement in the proceeding. Participates’ preferences and beliefs improve the decision making and cognition, and it can be explained with the behavior science on behavior bias. Mental accounting experiments and information cascade experiments are designed to examine consumers’ decision-making of their behavior and cognition from experiences in science popularization context. The results show metal accounting will impact upon experiences, the same funds are irreplaceable, mode of gain and loss will also impact upon the decisions, and learning is the most important factor which makes participates involve in experiences. Information cascade exists in experiences in science popularization context.
This article analyzes “Children’s Rainbow Land” children’s science education exhibition in Shanghai Science and Technology Museum. It makes a deep discussion about how to develop the science education for the kids 3～10 years old, from the perspective of children’s pedagogy and psychology, utility of diverse technology, environment design, information communicating, safety control and etc.
There has been an upsurge of the construction of science and technology, and many related issues including innovation of the exhibits should be discussed. Concerning innovation of the exhibits, firstly, try to fully understand the requirements for the museum exhibits, otherwise it is hardly to achieve their educational function; secondly, try to clearly get the meaning and significance of innovation, it is the innovation of ways of educational representation rather than the content of the exhibits; try to deeply analyze the trend of the innovation and to develop the innovative capacity of the museums, by means of collaborating with the exhibition companies; try to accordingly grasp the specific rules to enhance the innovation of the exhibits.
Mobile newspaper is developing rapidly. It expands the field of science communication, especially in the aspect of obtaining science knowledge from mobile newspaper. This article analyzes several issues related to science communication in mobile newspaper in terms of historic overview, content, current situation, problems and so on, which could bring forth some useful suggestions for science communication in new media.
In this paper, it discusses the campaigns on “abolishment of the traditional Chinese medicine” in the early 21st century in the cyber world. It analyzes data in terms of duration, participants, participation frequency, concerns and so on. It also examines the traits of the campaigns from the perspective of science communication, furthermore it shows the focus of science communication in the cyber world in future.
In the 21st century animated cartoon for science popularization has played an important role in science communication. There is a wide gap in the development of animated cartoon between China and Japan. By a comparative study on animated cartoon for science popularization in China and Japan, we could learn from the Japanese experience which is a big help for the undertaking in our country.
This essay considers different factors such as the necessity and feasibility of carry out education activities both at home and abroad. Theories on motivation and environment of learning are also discussed. Furthermore, it put forward many constructive ideas for the network education platform in order to enhance the level of science education of CSTM, which could provide some advice for other local science centers in China.
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