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Taking China Digital Science and Technology Museum as the research object, based on SERVQUAL and other theories, this study employed a digital science and technology museum service quality evaluation conceptual model with user experience as the core and highlighted educational significance, and adopted statistical analysis methods such as exploratory factor analysis and structural equation model analysis to correct and verify the model. Afterwards, the constructed model could be taken into practice to evaluate the service quality of China Digital Science and Technology Museum. The results showed that the four latent variables of service effect, educational effect, affective (empathy) and environmental characteristics have significant effects on the experience of users. The two pairs of positive correlations between the latent variables, and the fitting effect between the observation variables and the theoretical model is fine; on the other hand, the overall service quality (SQ) scores of China Digital Science and Technology Museum is higher, particularly in the two dimensions of service effect and environmental setting, while in humanized services and personalized services, the score on the emotional dimension is relatively low. In addition, users' experience showed significant differences in service experience, educational effects, emotional attitudes, etc. due to different demographics such as age, gender, and educational qualifications, indicating that while pays attention to resources, environment, technology and other infrastructures, the digital science and technology museum also needs to consider about user's group characteristics and individual needs.
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| 科 Family | 属数 Number of genus | 种数 Number of species | 占总种数比例 Percentage of total species (%) | 属 Genus | 种数 Number of species | 占总种数比例 Percentage of total species (%) |
|---|---|---|---|---|---|---|
| 鹅膏菌科Amanitaceae | 2 | 11 | 5.26 | 鹅膏菌属 Amanita | 10 | 4.78 |
| 小菇科 Mycenaceae | 2 | 12 | 5.74 | 丝盖伞属 Inocybe | 5 | 2.39 |
| 多孔菌科 Polyporaceae | 8 | 14 | 6.70 | 蜡蘑属 Laccaria | 5 | 2.39 |
| 红菇科 Russulaceae | 3 | 23 | 11.00 | 小皮伞属 Marasmius | 6 | 2.87 |
| 小菇属 Mycena | 11 | 5.26 | ||||
| 光柄菇属 Pluteus | 5 | 2.39 | ||||
| 红菇属 Russula | 17 | 8.13 | ||||
| 栓菌属 Trametes | 5 | 2.39 |
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