Plant endophytes are non-pathogenic microbial groups residing inside or in the interstices of plant tissue. They constitute a pivotal component of the plant microecological environment. These organisms are distinguished by their remarkable biodiversity and wide distribution across diverse regions of the host plant. Plant endophytes exhibit high species diversity, host plant diversity, habitat diversity, and functional diversity. They can secrete hormones that regulate plant growth and enhance the nutrient absorption capacity of their hosts to promote plant growth. Additionally, endophytes can promote plant growth indirectly by enhancing the host plant resistance to abiotic and biotic stresses. Notably, these endophytes are capable of producing substantial secondary metabolites, which exhibit antimicrobial, antiviral, antioxidant, and other biological activities. This capacity offers considerable potential for the development of novel pharmaceuticals, the extraction of natural products, and the creation of biopesticides. Endophytes have a wide range of applications in agriculture, industry, and medicine. They can be used as biocontrol agents to enhance crop yields or used for the production of natural pigments and perfumes and the development of novel pharmaceuticals. However, the research on plant endophytes still faces many challenges in species identification and function verification, molecular mechanism analysis of endophyte-host interactions, practical application technology, and safety evaluation.