Middle School Students is a comprehensive monthly journal and it is founded by Kai Ming Bookstore in the 1930s. By graphic form, vivid language, rich and colorful content and novel popular stories, this journal spread a lot of technologic knowledge and information. Introducing the development of Middle School Students, the content and features, and then revealing its role in enlightening people, improving the public scientific literacy, can promote the development of modern science in China. The characteristics and experiences of the Middle School Students can provide revelation and reference for the development of today's popular science periodicals.

As the tide of information technology across the globe, countries are actively strengthening the information infrastructure construction and science popularization. In the United States, improving the public scientific literacy especially young people's scientific literacy is the primary task of the construction of information technology. And the government developed a programmatic document, which is using science and technology to promote educational development and IT popularization—the National Education Technology Plan (NETP). NETP motivates the construction of education of America, the popularization of information technology and the improvement of scientific literacy of adolescent in the information age. This paper describes the content and context of the four NETP. It explores popularization of information technology in the field of education to provide practical and theoretical instruction for our country from each of the strategic objectives and the content features of the plan.

In this article, the science communication talents cultivation goals and curriculum settings in high education institutions are studied and compared between Japan and China. The study framework is composed of “why we communicate”, “what to communicate” and “how to communicate”. Compared to Japan, science communication educational goals in China are not well focused, there is lacking of systematical approach towards curriculum development about “how to communicate”. Although the majority of curriculum settings are primarily on the theoretical aspect, there is no corresponding in depth curriculum about “why we communicate” and “what to communicate”. All of these reflect insufficient knowledge and study about science communication among education community, science and technology community and the media.

Youth and Science was the popular Scientific Journal founded in Chongqing during the period of Anti-Japanese War, to promote scientific research and popularization of scientific knowledge. Youth and Science had introduced and disseminated basic knowledge and new inventions and new discoveries of science and technology and scientific characters, simultaneously published science review to guide public opinion. Its dissemination content was mainly around the military and war of resistance against Japan war and adapted to the requirements of the times, with the characteristics of practicality and accessibility. The combination of popular and scientific was its writing characteristics. Most of the articles was written by experts and scholars, which had the rigor and authority. The way of communication paid attention to the interact with readers. Although Youth and science had not a long history, but had made a positive contribution on spreading the knowledge of science and technology, and popularizing scientific knowledge and arousing people's awareness of saving the country through science during the Anti-Japanese War period.

In knowledge economy age, function and value of science popularization became clear, and so the people's scientific literacy gradually acpuire promoting by science popularization. The paper dissertrates the important function of scientific thoughts focusing on rational for the construction of base about social commom trust, under the circumstances of that disembodying mechanism suffering assualt. And the paper think that science popularization not only popularize knowledge, but also, more importantly, forster scientific rational thought and improve public science literacy on it's basis, with the help of study on reflective application of science popularization in disembodying mechanism theory.

The concepts of public scientific literacy and scientists' media literacy are intimated and inseparable in the context of dialog model in science communication. To achieve the efficient dialog between the public and science, not only improving public scientific literacy needed to be concerned, but also should we focus on the improvement of scientists' media literacy. In recent years, there are a lot of programs being carried out in UK, which are designed to improve the media literacy of scientists and to promote the dialogue between scientists and media, the public. Firstly, the meaning of the scientists' media literacy is discussed in this paper. Then through the analysis of the programs to improve scientists’ media literacy in Britain, some good enlightenment can be obtained for similar programs in China.

This paper study on the implementation of research project in EU Framework Programme, in order to find out the public participation policy during the implementation and summarize its characteristics, hoping to have some inspiration to the improvement of public participate in science in our country.

It is important to improve women's scientific literacy. This paper ananlyzes the current status of women's participation in science popularization based on the survey done in the village of Wei Xian, Hebei Province. It discusses some existing problems and puts forward some suggestions.

According to the hot issues of science communication on air quality triggered by PM2.5 at the end of 2011, focus group is adapted to research the interviewees' selection bias and the reasons on providing variety of materials and taking the media controversy questions as focuses of the discussion, for analyzing the awareness and communicating effect of mass media's publicity and influencing factors. The communication effect is influenced by the factors of disciplinary backgrounds, education, habits and forms of access to media, credibility of information source and opinion leader, environmental awareness and environment. Based on research results, we give some suggestions on science popularization in the scientific mode of transmission, the use of opinion leaders and the forms of propagation.

Nowadays, the new rural science popularization self-organization is of greater importance and has developed increasingly. Generally speaking, there exist four modes in the rural minority areas: “Branch + Association + Role model + Farmers”, “Company + Base + Farmers + Association”, “Pioneers + Association + Base + Farmers” and “Party Members + Base + Farmers”. They aim to achieve prosperity and benefit the farmers. In the future, the self-organization in the rural minority areas, will have both institutional capital self-organization and social capital self-organization and sees a diversified development trend.