Rural science popularization plays a significant role in improving the peasants’ ability in applying science knowledge in their daily life and in agricultural production. Science popularization in rural areas bears witness to its rapid development since the new China was founded with the working system and mechanism being continuously improved. With the development of science popularization in the rural areas, science culture construction has become a new requirement in China for the time being. Under this context, the mechanism of visualization of science popularization should play a greater role in science popularization, and efforts shall be made to strengthen an integration of science and humanities, and to provide more opportunities for farmers to know and feel science in the daily life. Furthermore, with regard to the science culture construction, more focus should be given to the extensive and profound demands of farmers. Last but not the least, de-administration in science popularization should be more promoted.

science popularization in the rural areas  /  science culture construction  /  visualization of science popularization