On the basis of mapping the hot research topics in science communication by means of paper keywords, this article traces the evolution of hot spots in this field. It comes to the conclusion that there are three tendencies in the research of science communication which are described as from “science knowledge” to “strategy of communication”, from “trust in science” to “promote innovation”, from “deficit model” to “contextual model”.

science communication  /  hot topics of research  /  visualization map