As the transmission chain of usual communication mode is too long to form a faster or more effectual feedback, it lacks of the intimacy and achievement of communication, and then makes it difficult to arouse public's interest of learning. The success of the communication mode of Capital Science Lecture owes to its “core power”——live activities with equal communication, and through which the public can tap their own initiative and accept the science during the communication, dialogue and exchange. In the end, this new mode will form a mutually causal relationship: the understanding promotes the acceptance as the acceptance has deepened the understanding to form a good social effect with the peripheral “factors”.

science popularization  /  science communication  /  feedback mechanism  /  scientific literacy training