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The Era of Marketing Strategy of Museum Service
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Huihong Zhang
Studies on Science Popularization | 2013, 8(1) : 31 - 36
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Studies on Science Popularization | 2013, 8(1): 31-36
• Theory Exploration •
The Era of Marketing Strategy of Museum Service
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Huihong Zhang
Affiliations
  • Shanghai Science and Technology Museum, Shanghai 200127
Published: 2013-02-10
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Nowadays, museum services and marketing strategies take an important proportion in museum evaluation. This research studies museum classifications, characteristics, marketing strategy systems based on theory of marketing and management science in an effort to prepare for the new era in coming of museum service and marketing.

museum services  /  services products  /  services marketing
Huihong Zhang. The Era of Marketing Strategy of Museum Service[J]. Studies on Science Popularization, 2013 , 8 (1) : 31 -36 .
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  • Receive Date：2012-08-02
  • Online Date：2026-07-30
  • Published：2013-02-10
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  • Received：2012-08-02
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    Shanghai Science and Technology Museum, Shanghai 200127
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表12种不同金属材料的力学参数
科
Family		 属数
Number of
genus		 种数
Number of
species		 占总种数比例
Percentage of
total species (%)		 属
Genus		 种数
Number of
species		 占总种数比例
Percentage of total
species (%)
鹅膏菌科Amanitaceae 2 11 5.26 鹅膏菌属 Amanita 10 4.78
小菇科 Mycenaceae 2 12 5.74 丝盖伞属 Inocybe 5 2.39
多孔菌科 Polyporaceae 8 14 6.70 蜡蘑属 Laccaria 5 2.39
红菇科 Russulaceae 3 23 11.00 小皮伞属 Marasmius 6 2.87
小菇属 Mycena 11 5.26
光柄菇属 Pluteus 5 2.39
红菇属 Russula 17 8.13
栓菌属 Trametes 5 2.39
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