Scientific knowledge become the most important driving force to promote social development since entering the post-industrial age. The scientism becomes the standards to judge right and wrong. Simultaneously enterprise turns into a new force as a for-profit organization in science popularization. In such a social environment, this study attempts to analyze the insignificance in science popularization of the enterprise according to the structure of content and the relation between the content of science popularization and enterprise, and put forward some suggestions.

science popularization by enterprise  /  science  /  public