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Who Are the Readers of the Middle-to-High Level Popular Science Book: A Case Study for Shanghai Scientific and Technological Education Publishing House
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Bing Liu1, Yali Song2, Tao Pan3, Huiling Chu4
Studies on Science Popularization | 2009, 4(1) : 10 - 16
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Studies on Science Popularization | 2009, 4(1): 10-16
Theory and Practice
Who Are the Readers of the Middle-to-High Level Popular Science Book: A Case Study for Shanghai Scientific and Technological Education Publishing House
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Bing Liu1, Yali Song2, Tao Pan3, Huiling Chu4
Affiliations
  • 1Tsinghua University, Beijing 100084
  • 2School of News and Communication of Hebei University, Baoding 071002
  • 3Shanghai Lexicographical Publishing House, Shanghai 200040
  • 4Shanghai Municipal Educational Examinations Authority, Shanghai 200235
Published: 2009-02-10
Outline
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This paper, taking the middle-to-high level popular science books published by Shanghai Scientific and Technological Education Publishing House as case study, and gathering statistics on related book mail order, is worked out through the ready-designed questionnaire. The conclusion is drawn, basing on the analysis of the callback questionaires, that “Folk Scientists” are the important target audience for the popular science books of middle-to-high level.

popular science book  /  folk scientist  /  target audience studies
Bing Liu, Yali Song, Tao Pan, Huiling Chu. Who Are the Readers of the Middle-to-High Level Popular Science Book: A Case Study for Shanghai Scientific and Technological Education Publishing House[J]. Studies on Science Popularization, 2009 , 4 (1) : 10 -16 .
Year 2009 volume 4 Issue 1
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10
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Article Info
  • Receive Date:2008-12-20
  • Online Date:2026-07-29
  • Published:2009-02-10
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History
  • Received:2008-12-20
Affiliations
    1Tsinghua University, Beijing 100084
    2School of News and Communication of Hebei University, Baoding 071002
    3Shanghai Lexicographical Publishing House, Shanghai 200040
    4Shanghai Municipal Educational Examinations Authority, Shanghai 200235
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表12种不同金属材料的力学参数

Family
属数
Number of
genus
种数
Number of
species
占总种数比例
Percentage of
total species (%)

Genus
种数
Number of
species
占总种数比例
Percentage of total
species (%)
鹅膏菌科Amanitaceae 2 11 5.26 鹅膏菌属 Amanita 10 4.78
小菇科 Mycenaceae 2 12 5.74 丝盖伞属 Inocybe 5 2.39
多孔菌科 Polyporaceae 8 14 6.70 蜡蘑属 Laccaria 5 2.39
红菇科 Russulaceae 3 23 11.00 小皮伞属 Marasmius 6 2.87
小菇属 Mycena 11 5.26
光柄菇属 Pluteus 5 2.39
红菇属 Russula 17 8.13
栓菌属 Trametes 5 2.39
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