With the increasing impact of science and technology museums on enhancing public scientific literacy and science education, how to scientifically and objectively evaluate their social impact has become a critical issue. Based on third-party comments collected from over 400 science and technology museums nationwide, this paper employs natural language processing techniques such as topic modeling and hierarchical clustering to establish a social evaluation index system for science and technology museums. The system includes 9 primary indicators and 24 secondary indicators. Machine learning algorithms are used to conduct empirical analysis on 133 371 valid comments from third-party platforms such as Dianping, Meituan, and Xiecheng. The results show that the three primary indicators—“children’s entertainment and ecience interaction”“science exhibitions and cultural experiences, ” and “interactive learning and technology”—score high across all types of science and technology museums. However, there remain significant improvement possibilities in transportation and environmental satisfaction. The study recommends that mega-sized science and technology museums should leverage their strengths in science education exhibitions while addressing service shortcomings; large-sized ones should balance core functions and optimize infrastructure; while medium and small-sized ones can pursue a differentiated development path of “specialization+features” and refine operations to compensate for resource limitations.
| 科 Family | 属数 Number of genus | 种数 Number of species | 占总种数比例 Percentage of total species (%) | 属 Genus | 种数 Number of species | 占总种数比例 Percentage of total species (%) |
|---|---|---|---|---|---|---|
| 鹅膏菌科Amanitaceae | 2 | 11 | 5.26 | 鹅膏菌属 Amanita | 10 | 4.78 |
| 小菇科 Mycenaceae | 2 | 12 | 5.74 | 丝盖伞属 Inocybe | 5 | 2.39 |
| 多孔菌科 Polyporaceae | 8 | 14 | 6.70 | 蜡蘑属 Laccaria | 5 | 2.39 |
| 红菇科 Russulaceae | 3 | 23 | 11.00 | 小皮伞属 Marasmius | 6 | 2.87 |
| 小菇属 Mycena | 11 | 5.26 | ||||
| 光柄菇属 Pluteus | 5 | 2.39 | ||||
| 红菇属 Russula | 17 | 8.13 | ||||
| 栓菌属 Trametes | 5 | 2.39 |