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The development of science popularization is an important measure to improve public scientific literacy. Digital science popularization is timeless and boundless as compared with the traditional ways of science popularization. Therefore it is more attractive. Digital science popularization has developed rapidly in China in recent years. However, the analysis of audience should be taken into account seriously to grasp their need for popular science knowledge with the least waste of science popularization resources. More attention should be paid to vulnerable groups, especially old people. In the digital age, development of the digital science popularization is necessary for the development of economy and scientific culture, it is a new form with great perspective to promote the scientific literacy of the whole nation.

, authors=Yanxia Teng, authorsList=Yanxia Teng, authorCompany=null, correspAuthors=null, authorNote=null, correspAuthorsNote=null, copyrightStatement=null, copyrightOwner=null, extLink=null, articleAbsUrl=null, sourceXml=null, magXml=null, pdfUrl=null, pdf=null, pdfFileSize=null, pdfExtLink=null, richHtmlUrl=null, mobilePdfUrl=null, reviewReport=null, pdfFirstPage=null, abstractGraph=null, abstractGraphContent=null, abstractVideo=null, citation=null, cebUrl=null, magXmlContent=null, mapNumber=null, fund=null), CN=ArticleExt(id=1289521434007548520, articleId=1289521433168687718, tenantId=1146029695717560320, journalId=1149652312894775300, language=CN, title=浅谈数字科普的发展, columnId=0, journalTitle=科普研究, columnName=, runingTitle=null, highlight=null, articleAbstract=

发展科学普及事业是提高公众科学素质的重要措施，由于数字科普相对于传统科普形式而言，具有不受时空限制、形式生动、互动性强等特点，因此更能有效地吸引受众。近年来数字科普在我国发展迅速，但仍需不断提高，要对受众进行认真分析，正确把握科普知识的需求，以免造成科普资源的浪费。数字科普更要关注弱势群体，尤其要肩负起社会老龄化赋予的历史使命。发展数字科普是数字时代经济和科学文化发展的必然要求，也是当代提高全民科学素质的新形式，其发展前景广阔。

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滕艳霞，供职于北京市东城区卫生局卫生监督所，Email：tengyx007@163.com。

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滕艳霞，供职于北京市东城区卫生局卫生监督所，Email：tengyx007@163.com。

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