Article(id=1320063037462135394, tenantId=1146029695717560320, journalId=1296801528146919473, issueId=1320063036086407286, articleNumber=null, orderNo=null, doi=10.12377/1671-4393.25.04.01, pmid=null, cstr=null, oa=null, hot=0, price=null, onlineType=0, articleFormat=0, articleType=null, articleTypeStr=null, receivedDate=null, receivedDateStr=null, revisedDate=null, revisedDateStr=null, acceptedDate=null, acceptedDateStr=null, onlineDate=1792657153715, onlineDateStr=2026-10-22, pubDate=null, pubDateStr=null, doiRegisterDate=null, doiRegisterDateStr=null, onlineIssueDate=1792657153715, onlineIssueDateStr=2026-10-22, onlineJustAcceptDate=null, onlineJustAcceptDateStr=null, onlineFirstDate=null, onlineFirstDateStr=null, sourceXml=null, magXml=null, createTime=1792657153715, creator=13701087609, updateTime=1792657153715, updator=13701087609, issue=Issue{id=1320063036086407286, tenantId=1146029695717560320, journalId=1296801528146919473, year='2025', volume='', issue='4', pageStart='1', pageEnd='132', issueExtLink='null', onlineDate='null', pubDate='1745510400000', pubDateStr='2025-04-25', beforeIssueId=null, nextIssueId=null, price=null, status=1, issueComplete=1, articleOrder=1, issueType=-1, specialIssue=0, createTime=1792657153388, creator='13701087609', updateTime=1792657302215, updator='13701087609', preIssue=null, nextIssue=null, articleTotal=null, ext={EN=IssueExt(id=1320063660370800822, tenantId=1146029695717560320, journalId=1296801528146919473, issueId=1320063036086407286, language=EN, specialIssueTitle=, coverIllustrator=null, specialIssueEditor=, specialIssueAbout=), CN=IssueExt(id=1320063660370800823, tenantId=1146029695717560320, journalId=1296801528146919473, issueId=1320063036086407286, language=CN, specialIssueTitle=, coverIllustrator=null, specialIssueEditor=, specialIssueAbout=)}, issueFiles=null, downloadFileDto=null}, startPage=2, endPage=9, ext={EN=ArticleExt(id=1320063037885760100, articleId=1320063037462135394, tenantId=1146029695717560320, journalId=1296801528146919473, language=EN, title=Insight into Dairy Market in the First Quarter of 2025, columnId=null, journalTitle=China Dairy, columnName=null, runingTitle=null, highlight=null, articleAbstract=Affected by the overall economic environment,there has been an oversupply of milk sources in the past year,resulting in a continuous decline in milk prices and industry adjustments. From the perspective of industry fundamentals in the first quarter,dairy production continued to decrease year-on-year. But with the continuous adjustment of dairy cattle inventory and the gradual stabilization of milk prices, the industry has entered a bottoming out stage. At the market level,it has also become active,with new hot categories constantly emerging, indicating that the dairy market will gradually emerge from the trough.This paper analyzed the dairy market in the first quarter from a third-party perspective, in order to provide reference value for dairy companies to understand the current situation of the industry. The main content of this paper included: industry fundamentals in the first quarter and interpretation of 2024 annual reports of listed dairy companies. First quarter industry/enterprise dynamic analysis,first quarter key new product analysis., authors=ZHAO Heng, authorsList=ZHAO Heng, authorCompany=Shanghai Jinglve Brand Marketing Consulting Co.,Ltd.,Shanghai 201100, correspAuthors=null, authorNote=null, correspAuthorsNote=null, copyrightStatement=null, copyrightOwner=null, extLink=null, articleAbsUrl=null, sourceXml=null, magXml=null, pdfUrl=null, pdf=null, pdfFileSize=null, pdfExtLink=null, richHtmlUrl=null, mobilePdfUrl=null, reviewReport=null, pdfFirstPage=null, abstractGraph=null, abstractGraphContent=null, abstractVideo=null, citation=null, cebUrl=null, magXmlContent=null, mapNumber=null, fund=null), CN=ArticleExt(id=1320063037663461987, articleId=1320063037462135394, tenantId=1146029695717560320, journalId=1296801528146919473, language=CN, title=2025年第一季度乳业市场洞察, columnId=1297134029577409188, journalTitle=中国乳业, columnName=营销管理, runingTitle=null, highlight=null, articleAbstract=受经济大环境影响,过去一年奶源过剩,奶价持续走低,行业持续调整。从一季度行业基本面来看,乳制品产量继续同比减少。但随着奶牛存栏量的持续调整,奶价的逐步趋稳,行业开始进入筑底阶段。市场层面也开始活跃起来,新的热点品类不断涌现,预示着乳业市场将逐步走出低谷。本文从第三方的角度对第一季度的乳制品市场进行了分析,以期为乳品企业了解行业现状提供参考价值。本文主要内容包括:一季度行业基本面、乳业上市公司2024年报解读。一季度行业/企业动态评析、一季度重点新品评析。, authors=赵恒, authorsList=赵恒, authorCompany=上海旌略品牌营销咨询有限公司,上海 201100, correspAuthors=null, authorNote=赵 恒(1979-),男,山东烟台人,研究方向为乳业品牌战略定位、大单品策划等。, correspAuthorsNote=null, copyrightStatement=null, copyrightOwner=null, extLink=null, articleAbsUrl=null, sourceXml=null, magXml=null, pdfUrl=null, pdf=h+FqwiKX3+1N8MIUHKMmZA==, pdfFileSize=8831918, pdfExtLink=null, richHtmlUrl=null, mobilePdfUrl=null, reviewReport=null, pdfFirstPage=null, abstractGraph=null, abstractGraphContent=null, abstractVideo=null, citation=null, cebUrl=null, magXmlContent=null, mapNumber=null, fund=null)}, authors=null, keywords=[Keyword(id=1320063038040949349, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=CN, orderNo=1, keyword=2025年), Keyword(id=1320063038326162022, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=CN, orderNo=2, keyword=第1季度), Keyword(id=1320063038401659495, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=CN, orderNo=3, keyword=乳业), Keyword(id=1320063038712037992, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=CN, orderNo=4, keyword=市场), Keyword(id=1320063038850450025, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=EN, orderNo=1, keyword=the year of 2025), Keyword(id=1320063039131468394, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=EN, orderNo=2, keyword=the First Quarter Dairy), Keyword(id=1320063039261491819, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=EN, orderNo=3, keyword=dairy), Keyword(id=1320063039357960812, tenantId=1146029695717560320, journalId=1296801528146919473, articleId=1320063037462135394, language=EN, orderNo=4, keyword=market)], refs=null, funds=null, companyList=null, figs=null, attaches=null, journal=Journal(id=1296801172792901679, delFlag=0, nameCn=中国乳业, nameEn=China Dairy, nameHistory1=null, nameHistory2=null, issn=1671-4393, eissn=null, cn=11-4768/S, coden=null, periodic=0, language=CN, oaType=null, ccby=null, superviseOffice=null, ownerOffice=null, pubOffice=null, editorOffice=null, officeType=null, aims=null, clcCode=null, officeProv=null, officeCity=null, officeAddr=null, officeZip=null, officeEmail=null, officePhone=null, editDirector=null, officeDirector=null, officeDirectorPhone=null, officeStaffNum=null, officeEmpNum=null, coverPicUrl=fy0U6rTUhrcBdKszdYVe3w==, journalPrice=null, startedYear=null, abbrevIsoEn=China Dairy, journalRemark=null, publicationField=null, createdTime=1787111092997, updatedTime=1788949480572, createdBy=18614031015, updatedBy=13041195026, firstLetterCn=Z, firstLetterEn=Z, subjectCode=Agriculture, subjectName=null, subjectCodeEn=Agriculture, subjectNameEn=null, picCn=fy0U6rTUhrcBdKszdYVe3w==, picEn=1lm7RNSd456gWkkoaDGdEQ==, jcr=null, cjcr=null, exts=[JournalExt(id=1304511929255481461, language=CN, name=中国乳业, nameHistory1=null, nameHistory2=null, managedBy=, sponsoredBy=, publishedBy=, editorOffice=, officeProv=null, officeCity=null, officeAddr=, officeZip=, editDirector=, officeDirector=null, officePhone=null, coverPicUrl=null, journalRemark=, submitArticleUrl=null, websiteUrl=, createdTime=1788949480594, updatedTime=1788949480594, createdBy=13041195026, updatedBy=13041195026, submissionGuidelinesUrl=, submissionAuthorUrl=https://zgryauthor.cast.org.cn/webm, submissionEditorUrl=https://zgryeditor.cast.org.cn/webm, submissionReviewUrl=https://zgryauthor.cast.org.cn/webm, submissionCeEditorUrl=, submissionAeEditorUrl=, option={"copyright":""}), JournalExt(id=1304511929301618806, language=EN, name=China Dairy, nameHistory1=null, nameHistory2=null, managedBy=, sponsoredBy=, publishedBy=, editorOffice=, officeProv=null, officeCity=null, officeAddr=, officeZip=, editDirector=, officeDirector=null, officePhone=null, coverPicUrl=null, journalRemark=, submitArticleUrl=null, websiteUrl=, createdTime=1788949480605, updatedTime=1788949480605, createdBy=13041195026, updatedBy=13041195026, submissionGuidelinesUrl=, submissionAuthorUrl=https://zgryauthor.cast.org.cn/webm, submissionEditorUrl=https://zgryeditor.cast.org.cn/webm, submissionReviewUrl=https://zgryauthor.cast.org.cn/webm, submissionCeEditorUrl=, submissionAeEditorUrl=, option={"copyright":""})], databaseList=null, tenantJournalId=1296801528146919473, websiteList=[Website(id=1296802542923572121, webName=null, webTitle=null, webDomain=null, webCopyrigh=null, webIpcNo=null, seoTitle=null, seoKeywords=null, seoDescription=null, tenantJournalId=null, journalId=1296801528146919473, journalNameCn=null, journalNameEn=null, grayFlag=null, tenantId=1146029695717560320, platformId=null, journalGroupId=null, journalGroupNameCn=null, journalGroupNameEn=null, type=1, domain=https://castjournals.cast.org.cn/joweb/zgry/CN, language=CN, createTime=1787111419659, createBy=18614031015, updateTime=1787111471367, updateBy=18614031015, name=中国乳业-中文, tplId=1146099689490845704, title=中国乳业, delFlag=0, indexPage=/home, props=[WebsiteProps(id=1296802881777198042, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=articleTextType, value=kx, createTime=1787111500448, updateTime=1787111500448, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881747837911, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=banner, value=null, createTime=1787111500441, updateTime=1787111500441, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881827529693, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=grayFlag, value=0, createTime=1787111500460, updateTime=1787111500460, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881735254998, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=logo, value=https://castjournals.cast.org.cn/joweb/zgry/CN/file/pic?fileId=qVbzVKBQlSo4CZ2uDrqTZw==, createTime=1787111500438, updateTime=1787111500438, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881844306911, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=minRunFlag, value=0, createTime=1787111500464, updateTime=1787111500464, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881768809433, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=picServerUrl, value=https://castjournals.cast.org.cn/joweb/zgry/CN/file/pic, createTime=1787111500446, updateTime=1787111500446, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881835918302, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=silenceFlag, value=0, createTime=1787111500462, updateTime=1787111500462, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881760420824, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=staticResourcePath, value=https://castjournals.cast.org.cn/joweb/cast_kjdb_cn_619/, createTime=1787111500444, updateTime=1787111500444, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881810752475, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=themeColor, value=null, createTime=1787111500456, updateTime=1787111500456, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802881819141084, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802542923572121, code=themeStyle, value=null, createTime=1787111500458, updateTime=1787111500458, creator=18614031015, updator=18614031015)]), Website(id=1296802543032624028, webName=null, webTitle=null, webDomain=null, webCopyrigh=null, webIpcNo=null, seoTitle=null, seoKeywords=null, seoDescription=null, tenantJournalId=null, journalId=1296801528146919473, journalNameCn=null, journalNameEn=null, grayFlag=null, tenantId=1146029695717560320, platformId=null, journalGroupId=null, journalGroupNameCn=null, journalGroupNameEn=null, type=1, domain=https://castjournals.cast.org.cn/joweb/zgry/EN, language=EN, createTime=1787111419685, createBy=18614031015, updateTime=1787111462939, updateBy=18614031015, name=中国乳业-英文, tplId=1146101810881728533, title=China Dairy, delFlag=0, indexPage=/home, props=[WebsiteProps(id=1296802850798068681, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=articleTextType, value=kx, createTime=1787111493062, updateTime=1787111493062, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850768708550, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=banner, value=null, createTime=1787111493055, updateTime=1787111493055, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850819040204, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=grayFlag, value=0, createTime=1787111493067, updateTime=1787111493067, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850760319941, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=logo, value=https://castjournals.cast.org.cn/joweb/zgry/EN/file/pic?fileId=qVbzVKBQlSo4CZ2uDrqTZw==, createTime=1787111493053, updateTime=1787111493053, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850831623118, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=minRunFlag, value=0, createTime=1787111493070, updateTime=1787111493070, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850789680072, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=picServerUrl, value=https://castjournals.cast.org.cn/joweb/zgry/EN/file/pic, createTime=1787111493060, updateTime=1787111493060, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850823234509, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=silenceFlag, value=0, createTime=1787111493068, updateTime=1787111493068, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850781291463, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=staticResourcePath, value=https://castjournals.cast.org.cn/joweb/cast_kjdb_en_623/, createTime=1787111493058, updateTime=1787111493058, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850802262986, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=themeColor, value=null, createTime=1787111493063, updateTime=1787111493063, creator=18614031015, updator=18614031015), WebsiteProps(id=1296802850810651595, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1296802543032624028, code=themeStyle, value=null, createTime=1787111493065, updateTime=1787111493065, creator=18614031015, updator=18614031015)])], journalTitle=中国乳业, weixinUrl=null, journalUrl=http://zhgry.aiijournal.com/, iacademicId=null, status=1, seqNo=null, journalTitleEn=China Dairy, journalPhotoCn=fy0U6rTUhrcBdKszdYVe3w==, journalPhotoEn=1lm7RNSd456gWkkoaDGdEQ==, journalFirstLetter=Z, journalRecommend=null, journalNew=null, journalCollection=null, jcrJf=null, cjcrJf=null, jcrJfStr=null, cjcrJfStr=null, submissionFirstDecision=null, sciSubjectClassification=null, casSubjectClassification=null, citeScore=null, totalCitationFrequency=null, icpCode=null, psCode=null, advertisingLicenseCode=null, copyrightInformation=null, country=null, option=, provinceCode=null, provinceName=null, collectFlag=false, interPubPlatform=, interPubPlatformUrl=null), detailUrlCn=https://castjournals.cast.org.cn/joweb/zgry/CN/10.12377/1671-4393.25.04.01, detailUrlEn=https://castjournals.cast.org.cn/joweb/zgry/EN/10.12377/1671-4393.25.04.01, pdfUrlCn=https://castjournals.cast.org.cn/joweb/zgry/CN/PDF/10.12377/1671-4393.25.04.01, pdfUrlEn=https://castjournals.cast.org.cn/joweb/zgry/EN/PDF/10.12377/1671-4393.25.04.01, aliStartDate=null, aliEndDate=null, collectionFlag=false, citedCount=null, citedUrl=null, previewStatus=0, delFlag=0, hasFullText=0, orderTime=1792657153715, fullTextJson=null, articleText=null, reference=null)
收藏切换
2025年第一季度乳业市场洞察
收藏切换
PDF下载
中国乳业 | 营销管理 2025,(4): 2-9
收起
收藏切换
中国乳业 |营销管理 2025 , (4) : 2 -9
2025年第一季度乳业市场洞察
全屏
赵恒
作者信息
    上海旌略品牌营销咨询有限公司,上海 201100
作者简介:
赵 恒(1979-),男,山东烟台人,研究方向为乳业品牌战略定位、大单品策划等。
Insight into Dairy Market in the First Quarter of 2025
  • ZHAO Heng
  • Affiliations
      Shanghai Jinglve Brand Marketing Consulting Co.,Ltd.,Shanghai 201100
    doi: 10.12377/1671-4393.25.04.01
    文章导航
    收藏切换
    受经济大环境影响,过去一年奶源过剩,奶价持续走低,行业持续调整。从一季度行业基本面来看,乳制品产量继续同比减少。但随着奶牛存栏量的持续调整,奶价的逐步趋稳,行业开始进入筑底阶段。市场层面也开始活跃起来,新的热点品类不断涌现,预示着乳业市场将逐步走出低谷。本文从第三方的角度对第一季度的乳制品市场进行了分析,以期为乳品企业了解行业现状提供参考价值。本文主要内容包括:一季度行业基本面、乳业上市公司2024年报解读。一季度行业/企业动态评析、一季度重点新品评析。
    2025年  /  第1季度  /  乳业  /  市场
    Affected by the overall economic environment,there has been an oversupply of milk sources in the past year,resulting in a continuous decline in milk prices and industry adjustments. From the perspective of industry fundamentals in the first quarter,dairy production continued to decrease year-on-year. But with the continuous adjustment of dairy cattle inventory and the gradual stabilization of milk prices, the industry has entered a bottoming out stage. At the market level,it has also become active,with new hot categories constantly emerging, indicating that the dairy market will gradually emerge from the trough.This paper analyzed the dairy market in the first quarter from a third-party perspective, in order to provide reference value for dairy companies to understand the current situation of the industry. The main content of this paper included: industry fundamentals in the first quarter and interpretation of 2024 annual reports of listed dairy companies. First quarter industry/enterprise dynamic analysis,first quarter key new product analysis.
    the year of 2025  /  the First Quarter Dairy  /  dairy  /  market
    赵恒. 2025年第一季度乳业市场洞察. 中国乳业, 2025 , (4) : 2 -9 . DOI: 10.12377/1671-4393.25.04.01
    ZHAO Heng. Insight into Dairy Market in the First Quarter of 2025[J]. China Dairy, 2025 , (4) : 2 -9 . DOI: 10.12377/1671-4393.25.04.01

    参考文献 引证文献
    排序方式:
    2025年第卷第4期
    PDF下载
    74
    5
    引用本文
    BibTeX
    文章信息
    doi: 10.12377/1671-4393.25.04.01
    • 首发时间:2026-10-22
    补充材料
    相关文章
    文章信息
    作者
    出版历史
    基金
    作者信息
    参考文献
    分享链接
    https://castjournals.cast.org.cn/joweb/zgry/CN/10.12377/1671-4393.25.04.01
    分享至
    全文二维码

    扫描看全文

    引用本文
    BibTeX
    本文的引用情况
    2种不同金属材料的力学参数
    科
    Family
    属数
    Number of
    genus
    种数
    Number of
    species
    占总种数比例
    Percentage of
    total species (%)
    属
    Genus
    种数
    Number of
    species
    占总种数比例
    Percentage of total
    species (%)
    鹅膏菌科Amanitaceae 2 11 5.26 鹅膏菌属 Amanita 10 4.78
    小菇科 Mycenaceae 2 12 5.74 丝盖伞属 Inocybe 5 2.39
    多孔菌科 Polyporaceae 8 14 6.70 蜡蘑属 Laccaria 5 2.39
    红菇科 Russulaceae 3 23 11.00 小皮伞属 Marasmius 6 2.87
    小菇属 Mycena 11 5.26
    光柄菇属 Pluteus 5 2.39
    红菇属 Russula 17 8.13
    栓菌属 Trametes 5 2.39
    关闭全屏