Article(id=1309639482857582649, tenantId=1146029695717560320, journalId=1189645257101713411, issueId=1309639482152943959, articleNumber=null, orderNo=null, doi=10.19822/j.cnki.1671-6329.20250154, pmid=null, cstr=null, oa=null, hot=null, price=null, onlineType=0, articleFormat=0, articleType=null, articleTypeStr=null, receivedDate=null, receivedDateStr=null, revisedDate=null, revisedDateStr=null, acceptedDate=null, acceptedDateStr=null, onlineDate=1790171984638, onlineDateStr=2026-09-23, pubDate=1783180800000, pubDateStr=2026-07-05, doiRegisterDate=null, doiRegisterDateStr=null, onlineIssueDate=1790171984638, onlineIssueDateStr=2026-09-23, onlineJustAcceptDate=null, onlineJustAcceptDateStr=null, onlineFirstDate=null, onlineFirstDateStr=null, sourceXml=null, magXml=null, createTime=1790171984638, creator=13701087609, updateTime=1790171984638, updator=13701087609, issue=Issue{id=1309639482152943959, tenantId=1146029695717560320, journalId=1189645257101713411, year='2026', volume='', issue='7', pageStart='1', pageEnd='62', issueExtLink='null', onlineDate='null', pubDate='1783180800000', pubDateStr='2026-07-05', beforeIssueId=null, nextIssueId=null, price=null, status=1, issueComplete=1, articleOrder=1, issueType=-1, specialIssue=null, createTime=1790171984469, creator='13701087609', updateTime=1790233653216, updator='13701087609', preIssue=null, nextIssue=null, articleTotal=null, ext={EN=IssueExt(id=1309898139683877588, tenantId=1146029695717560320, journalId=1189645257101713411, issueId=1309639482152943959, language=EN, specialIssueTitle=, coverIllustrator=null, specialIssueEditor=, specialIssueAbout=), CN=IssueExt(id=1309898139683877589, tenantId=1146029695717560320, journalId=1189645257101713411, issueId=1309639482152943959, language=CN, specialIssueTitle=, coverIllustrator=null, specialIssueEditor=, specialIssueAbout=)}, issueFiles=null, downloadFileDto=null}, startPage=58, endPage=62, ext={EN=ArticleExt(id=1309639483071492154, articleId=1309639482857582649, tenantId=1146029695717560320, journalId=1189645257101713411, language=EN, title=Research on Intelligent User Evaluation of New Energy Vehicles Based on Product Attribute Leading Strategy, columnId=null, journalTitle=Automotive Digest, columnName=null, runingTitle=null, highlight=null, articleAbstract=

To accurately evaluate the level of vehicle intelligence and guide product iteration, this paper develops an intelligent user evaluation index system based on the Product Leadership Attribute Leading strategy (PALS) framework, covering 3 dimensions including product, technology, and corporate image. It introduces the LACU competitive evaluation strategy and conducts an empirical analysis with 1 521 purchase decision makers assessing a subject vehicle model and 5 competing models. The results show that the subject vehicle achieves an L (Leading) rating in 2 indicators:"leading intelligent interaction technology" and "owning an independent intelligent technology brand," which constitute its differentiated advantages. However, it receives a U (Uncompetitive) rating in 5 indicators, including"leading intelligent driving technology,"indicating notable weaknesses. The study confirms that the LACU evaluation system can effectively quantify a product's competitive position in the field of intelligence, identify strengths and shortcomings, and provide a scientific basis for automakers to define priorities in technological iteration and optimize resource allocation.

, authors=Chang He, authorsList=Chang He, authorCompany=null, correspAuthors=null, authorNote=null, correspAuthorsNote=null, copyrightStatement=null, copyrightOwner=null, extLink=null, articleAbsUrl=null, sourceXml=null, magXml=null, pdfUrl=null, pdf=null, pdfFileSize=null, pdfExtLink=null, richHtmlUrl=null, mobilePdfUrl=null, reviewReport=null, pdfFirstPage=null, abstractGraph=null, abstractGraphContent=null, abstractVideo=null, citation=null, cebUrl=null, magXmlContent=null, mapNumber=null, fund=null), CN=ArticleExt(id=1309639483268624443, articleId=1309639482857582649, tenantId=1146029695717560320, journalId=1189645257101713411, language=CN, title=基于产品性能领先战略的新能源汽车智能化用户评价研究, columnId=0, journalTitle=汽车文摘, columnName=, runingTitle=null, highlight=null, articleAbstract=

为精准评估新能源汽车智能化水平并指导产品迭代,基于产品领先战略(PALS)理论框架,构建了涵盖产品、技术、企业形象3个维度的智能化用户评价指标体系,并引入LACU竞争评价策略,选取1521名购车决策者对某车型及5款竞品车型进行实证研究。结果表明:本品在“智能交互技术领先”与“自有智能化技术品牌”2项指标上评级为L(领先),形成差异化优势;但在“智能驾驶技术领先”等5项指标上评级为U(不具竞争力),存在显著短板。研究结果证实了LACU评价体系能够有效量化产品在智能化领域的竞争位势,识别优势与短板,为车企明确技术迭代重点、优化资源配置提供了科学的决策依据。

, authors=贺畅, authorsList=贺畅, authorCompany=null, correspAuthors=null, authorNote=null, correspAuthorsNote=null, copyrightStatement=null, copyrightOwner=null, extLink=null, articleAbsUrl=null, sourceXml=zdN3hjvvX9BuSpZPfnk21w==, magXml=6qUNnCfGIjlimtNPhIbt6A==, pdfUrl=null, pdf=OrY6vyzOirWIg72adNAQYg==, pdfFileSize=775677, pdfExtLink=null, richHtmlUrl=null, mobilePdfUrl=null, reviewReport=null, pdfFirstPage=null, abstractGraph=null, abstractGraphContent=null, abstractVideo=null, citation=null, cebUrl=null, magXmlContent=oxF0NkCDcFZ3CSzjuNOBkQ==, mapNumber=null, fund=null)}, authors=[Author(id=1309639483532865600, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, orderNo=0, firstName=null, middleName=null, lastName=null, nameCn=null, orcid=null, stid=null, country=null, authorPic=null, dead=0, email=null, emailSecond=null, emailThird=null, correspondingAuthor=0, authorType=1, ext={EN=AuthorExt(id=1309639483608363074, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, authorId=1309639483532865600, language=EN, stringName=Chang He, firstName=Chang, middleName=null, lastName=He, prefix=null, suffix=null, authorComment=null, nameInitials=null, affiliation=null, department=null, xref=null, address=China Auto Information Technology (Tianjin) Co., Ltd., Tianjin 300300, bio=null, bioImg=null, bioContent=null, aboutCorrespAuthor=null), CN=AuthorExt(id=1309639483683860547, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, authorId=1309639483532865600, language=CN, stringName=贺畅, firstName=null, middleName=null, lastName=null, prefix=null, suffix=null, authorComment=null, nameInitials=null, affiliation=null, department=null, xref=null, address=中汽信息科技(天津)有限公司,天津 300300, bio=null, bioImg=null, bioContent=null, aboutCorrespAuthor=null)}, companyList=[AuthorCompany(id=1309639483457368124, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, xref=null, ext=[AuthorCompanyExt(id=1309639483465756733, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, companyId=1309639483457368124, language=EN, country=null, province=null, city=null, postcode=null, companyName=null, departmentName=null, remark=China Auto Information Technology (Tianjin) Co., Ltd., Tianjin 300300), AuthorCompanyExt(id=1309639483474145342, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, companyId=1309639483457368124, language=CN, country=null, province=null, city=null, postcode=null, companyName=null, departmentName=null, remark=中汽信息科技(天津)有限公司,天津 300300)])])], keywords=[Keyword(id=1309639483771940932, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=EN, orderNo=1, keyword=Product Attribute Leadership Strategy (PALS)), Keyword(id=1309639483843244101, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=EN, orderNo=2, keyword=Intelligentization), Keyword(id=1309639483914547270, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=EN, orderNo=3, keyword=User evaluation), Keyword(id=1309639483981656135, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=EN, orderNo=4, keyword=New energy vehicles), Keyword(id=1309639484057153608, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=CN, orderNo=1, keyword=产品性能领先战略), Keyword(id=1309639484132651081, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=CN, orderNo=2, keyword=智能化), Keyword(id=1309639484212342858, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=CN, orderNo=3, keyword=用户评价), Keyword(id=1309639484279451723, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, language=CN, orderNo=4, keyword=新能源汽车)], refs=null, funds=null, companyList=[AuthorCompany(id=1309639483457368124, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, xref=null, ext=[AuthorCompanyExt(id=1309639483465756733, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, companyId=1309639483457368124, language=EN, country=null, province=null, city=null, postcode=null, companyName=null, departmentName=null, remark=China Auto Information Technology (Tianjin) Co., Ltd., Tianjin 300300), AuthorCompanyExt(id=1309639483474145342, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, companyId=1309639483457368124, language=CN, country=null, province=null, city=null, postcode=null, companyName=null, departmentName=null, remark=中汽信息科技(天津)有限公司,天津 300300)])], figs=null, attaches=null, journal=Journal(id=1149694111122235398, delFlag=0, nameCn=汽车文摘, nameEn=Automotive Digest, nameHistory1=null, nameHistory2=null, issn=1671-6329, eissn=null, cn=22-1112/U, coden=null, periodic=0, language=CN, oaType=null, ccby=null, superviseOffice=null, ownerOffice=null, pubOffice=null, editorOffice=null, officeType=null, aims=null, clcCode=null, officeProv=null, officeCity=null, officeAddr=null, officeZip=null, officeEmail=null, officePhone=null, editDirector=null, officeDirector=null, officeDirectorPhone=null, officeStaffNum=null, officeEmpNum=null, coverPicUrl=luiJW6+BcEXciylORYcumg==, journalPrice=null, startedYear=null, abbrevIsoEn=null, journalRemark=null, publicationField=null, createdTime=1752038036376, updatedTime=1784016384833, createdBy=18614031015, updatedBy=13041195026, firstLetterCn=Q, firstLetterEn=Q, subjectCode=Engineering, subjectName=null, subjectCodeEn=Engineering, subjectNameEn=null, picCn=luiJW6+BcEXciylORYcumg==, picEn=O+ZP75C19YktWcRPOtyJBw==, jcr=null, cjcr=null, exts=[JournalExt(id=1283821026068901938, language=CN, name=汽车文摘, nameHistory1=null, nameHistory2=null, managedBy=国有资产监督管理委员会, sponsoredBy=中国第一汽车集团有限公司, publishedBy=中国第一汽车集团有限公司, editorOffice=, officeProv=null, officeCity=null, officeAddr=, officeZip=, editDirector=, officeDirector=null, officePhone=null, coverPicUrl=null, journalRemark=, submitArticleUrl=null, websiteUrl=, createdTime=1784016384856, updatedTime=1784016384856, createdBy=13041195026, updatedBy=13041195026, submissionGuidelinesUrl=, submissionAuthorUrl=https://qcwz.cbpt.cnki.net/index.aspx?t=1, submissionEditorUrl=https://qcwz.cbpt.cnki.net/index.aspx?t=3, submissionReviewUrl=https://qcwz.cbpt.cnki.net/index.aspx?t=2, submissionCeEditorUrl=, submissionAeEditorUrl=, option={"copyright":""}), JournalExt(id=1283821026110844979, language=EN, name=Automotive Digest, nameHistory1=null, nameHistory2=null, managedBy=, sponsoredBy=, publishedBy=, editorOffice=, officeProv=null, officeCity=null, officeAddr=, officeZip=, editDirector=, officeDirector=null, officePhone=null, coverPicUrl=null, journalRemark=, submitArticleUrl=null, websiteUrl=, createdTime=1784016384866, updatedTime=1784016384866, createdBy=13041195026, updatedBy=13041195026, submissionGuidelinesUrl=, submissionAuthorUrl=https://qcwz.cbpt.cnki.net/index.aspx?t=1, submissionEditorUrl=https://qcwz.cbpt.cnki.net/index.aspx?t=3, submissionReviewUrl=https://qcwz.cbpt.cnki.net/index.aspx?t=2, submissionCeEditorUrl=, submissionAeEditorUrl=, option={"copyright":""})], databaseList=null, tenantJournalId=1189645257101713411, websiteList=[Website(id=1189645359124066938, webName=null, webTitle=null, webDomain=null, webCopyrigh=null, webIpcNo=null, seoTitle=null, seoKeywords=null, seoDescription=null, tenantJournalId=null, journalId=1189645257101713411, journalNameCn=null, journalNameEn=null, grayFlag=null, tenantId=1146029695717560320, platformId=null, journalGroupId=null, journalGroupNameCn=null, journalGroupNameEn=null, type=1, domain=https://castjournals.cast.org.cn/joweb/qcwz/CN, language=CN, createTime=1761563156157, createBy=18614031015, updateTime=1761563183518, updateBy=18614031015, name=汽车文摘-中文, tplId=1146099689490845704, title=汽车文摘, delFlag=0, indexPage=/home, props=[WebsiteProps(id=1189645933336867479, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=articleTextType, value=kx, createTime=1761563293060, updateTime=1761563293060, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933315895956, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=banner, value=null, createTime=1761563293055, updateTime=1761563293055, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933353644698, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=grayFlag, value=0, createTime=1761563293064, updateTime=1761563293064, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933307507347, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=logo, value=https://castjournals.cast.org.cn/joweb/qcwz/CN/file/pic?fileId=wLaOR3KnYrzJXN7hXuyp1Q==, createTime=1761563293053, updateTime=1761563293053, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933366227612, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=minRunFlag, value=0, createTime=1761563293067, updateTime=1761563293067, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933332673174, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=picServerUrl, value=https://castjournals.cast.org.cn/joweb/qcwz/CN/file/pic, createTime=1761563293059, updateTime=1761563293059, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933362033307, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=silenceFlag, value=0, createTime=1761563293066, updateTime=1761563293066, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933324284565, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=staticResourcePath, value=https://castjournals.cast.org.cn/joweb/cast_kjdb_cn_619/, createTime=1761563293057, updateTime=1761563293057, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933345256088, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=themeColor, value=null, createTime=1761563293062, updateTime=1761563293062, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645933349450393, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359124066938, code=themeStyle, value=null, createTime=1761563293063, updateTime=1761563293063, creator=18614031015, updator=18614031015)]), Website(id=1189645359224730237, webName=null, webTitle=null, webDomain=null, webCopyrigh=null, webIpcNo=null, seoTitle=null, seoKeywords=null, seoDescription=null, tenantJournalId=null, journalId=1189645257101713411, journalNameCn=null, journalNameEn=null, grayFlag=null, tenantId=1146029695717560320, platformId=null, journalGroupId=null, journalGroupNameCn=null, journalGroupNameEn=null, type=1, domain=https://castjournals.cast.org.cn/joweb/qcwz/EN, language=EN, createTime=1761563156181, createBy=18614031015, updateTime=1761563214005, updateBy=18614031015, name=汽车文摘-英文, tplId=1146101810881728533, title=Automotive Digest, delFlag=0, indexPage=/home, props=[WebsiteProps(id=1189645970888471201, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=articleTextType, value=kx, createTime=1761563302013, updateTime=1761563302013, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970871693982, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=banner, value=null, createTime=1761563302009, updateTime=1761563302009, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970905248420, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=grayFlag, value=0, createTime=1761563302017, updateTime=1761563302017, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970863305373, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=logo, value=https://castjournals.cast.org.cn/joweb/qcwz/EN/file/pic?fileId=wLaOR3KnYrzJXN7hXuyp1Q==, createTime=1761563302007, updateTime=1761563302007, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970917831334, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=minRunFlag, value=0, createTime=1761563302020, updateTime=1761563302020, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970884276896, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=picServerUrl, value=https://castjournals.cast.org.cn/joweb/qcwz/EN/file/pic, createTime=1761563302012, updateTime=1761563302012, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970913637029, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=silenceFlag, value=0, createTime=1761563302019, updateTime=1761563302019, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970880082591, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=staticResourcePath, value=https://castjournals.cast.org.cn/joweb/cast_kjdb_en_623/, createTime=1761563302011, updateTime=1761563302011, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970892665506, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=themeColor, value=null, createTime=1761563302014, updateTime=1761563302014, creator=18614031015, updator=18614031015), WebsiteProps(id=1189645970896859811, tenantId=1146029695717560320, journalId=null, journalGroupId=null, siteId=1189645359224730237, code=themeStyle, value=null, createTime=1761563302015, updateTime=1761563302015, creator=18614031015, updator=18614031015)])], journalTitle=汽车文摘, weixinUrl=null, journalUrl=https://qcwz.cbpt.cnki.net/, iacademicId=null, status=1, seqNo=null, journalTitleEn=Automotive Digest, journalPhotoCn=luiJW6+BcEXciylORYcumg==, journalPhotoEn=O+ZP75C19YktWcRPOtyJBw==, journalFirstLetter=Q, journalRecommend=null, journalNew=null, journalCollection=null, jcrJf=null, cjcrJf=null, jcrJfStr=null, cjcrJfStr=null, submissionFirstDecision=null, sciSubjectClassification=null, casSubjectClassification=null, citeScore=null, totalCitationFrequency=null, icpCode=null, psCode=null, advertisingLicenseCode=null, copyrightInformation=null, country=null, option=, provinceCode=null, provinceName=null, collectFlag=false, interPubPlatform=, interPubPlatformUrl=null), detailUrlCn=https://castjournals.cast.org.cn/joweb/qcwz/CN/10.19822/j.cnki.1671-6329.20250154, detailUrlEn=https://castjournals.cast.org.cn/joweb/qcwz/EN/10.19822/j.cnki.1671-6329.20250154, pdfUrlCn=https://castjournals.cast.org.cn/joweb/qcwz/CN/PDF/10.19822/j.cnki.1671-6329.20250154, pdfUrlEn=https://castjournals.cast.org.cn/joweb/qcwz/EN/PDF/10.19822/j.cnki.1671-6329.20250154, aliStartDate=0, aliEndDate=0, collectionFlag=false, citedCount=null, citedUrl=null, previewStatus=0, delFlag=0, hasFullText=0, orderTime=1783180800000, fullTextJson=null, articleText=null, reference=null)
收藏切换
基于产品性能领先战略的新能源汽车智能化用户评价研究
收藏切换
PDF下载
贺畅
汽车文摘 | 2026,(7): 58-62
收起
收藏切换
汽车文摘 | 2026 , (7) : 58 -62
基于产品性能领先战略的新能源汽车智能化用户评价研究
全屏
[Author(id=1309639483532865600, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, orderNo=0, firstName=null, middleName=null, lastName=null, nameCn=null, orcid=null, stid=null, country=null, authorPic=null, dead=0, email=null, emailSecond=null, emailThird=null, correspondingAuthor=0, authorType=1, ext={EN=AuthorExt(id=1309639483608363074, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, authorId=1309639483532865600, language=EN, stringName=Chang He, firstName=Chang, middleName=null, lastName=He, prefix=null, suffix=null, authorComment=null, nameInitials=null, affiliation=null, department=null, xref=null, address=China Auto Information Technology (Tianjin) Co., Ltd., Tianjin 300300, bio=null, bioImg=null, bioContent=null, aboutCorrespAuthor=null), CN=AuthorExt(id=1309639483683860547, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, authorId=1309639483532865600, language=CN, stringName=贺畅, firstName=null, middleName=null, lastName=null, prefix=null, suffix=null, authorComment=null, nameInitials=null, affiliation=null, department=null, xref=null, address=中汽信息科技(天津)有限公司,天津 300300, bio=null, bioImg=null, bioContent=null, aboutCorrespAuthor=null)}, companyList=[AuthorCompany(id=1309639483457368124, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, xref=null, ext=[AuthorCompanyExt(id=1309639483465756733, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, companyId=1309639483457368124, language=EN, country=null, province=null, city=null, postcode=null, companyName=null, departmentName=null, remark=China Auto Information Technology (Tianjin) Co., Ltd., Tianjin 300300), AuthorCompanyExt(id=1309639483474145342, tenantId=1146029695717560320, journalId=1189645257101713411, articleId=1309639482857582649, companyId=1309639483457368124, language=CN, country=null, province=null, city=null, postcode=null, companyName=null, departmentName=null, remark=中汽信息科技(天津)有限公司,天津 300300)])])]
贺畅
作者信息
  • 中汽信息科技(天津)有限公司,天津 300300
Research on Intelligent User Evaluation of New Energy Vehicles Based on Product Attribute Leading Strategy
Chang He
Affiliations
  • China Auto Information Technology (Tianjin) Co., Ltd., Tianjin 300300
出版时间: 2026-07-05 doi: 10.19822/j.cnki.1671-6329.20250154
文章导航
收藏切换

为精准评估新能源汽车智能化水平并指导产品迭代,基于产品领先战略(PALS)理论框架,构建了涵盖产品、技术、企业形象3个维度的智能化用户评价指标体系,并引入LACU竞争评价策略,选取1521名购车决策者对某车型及5款竞品车型进行实证研究。结果表明:本品在“智能交互技术领先”与“自有智能化技术品牌”2项指标上评级为L(领先),形成差异化优势;但在“智能驾驶技术领先”等5项指标上评级为U(不具竞争力),存在显著短板。研究结果证实了LACU评价体系能够有效量化产品在智能化领域的竞争位势,识别优势与短板,为车企明确技术迭代重点、优化资源配置提供了科学的决策依据。

产品性能领先战略  /  智能化  /  用户评价  /  新能源汽车

To accurately evaluate the level of vehicle intelligence and guide product iteration, this paper develops an intelligent user evaluation index system based on the Product Leadership Attribute Leading strategy (PALS) framework, covering 3 dimensions including product, technology, and corporate image. It introduces the LACU competitive evaluation strategy and conducts an empirical analysis with 1 521 purchase decision makers assessing a subject vehicle model and 5 competing models. The results show that the subject vehicle achieves an L (Leading) rating in 2 indicators:"leading intelligent interaction technology" and "owning an independent intelligent technology brand," which constitute its differentiated advantages. However, it receives a U (Uncompetitive) rating in 5 indicators, including"leading intelligent driving technology,"indicating notable weaknesses. The study confirms that the LACU evaluation system can effectively quantify a product's competitive position in the field of intelligence, identify strengths and shortcomings, and provide a scientific basis for automakers to define priorities in technological iteration and optimize resource allocation.

Product Attribute Leadership Strategy (PALS)  /  Intelligentization  /  User evaluation  /  New energy vehicles
贺畅. 基于产品性能领先战略的新能源汽车智能化用户评价研究. 汽车文摘, 2026 , (7) : 58 -62 . DOI: 10.19822/j.cnki.1671-6329.20250154
Chang He. Research on Intelligent User Evaluation of New Energy Vehicles Based on Product Attribute Leading Strategy[J]. Automotive Digest, 2026 , (7) : 58 -62 . DOI: 10.19822/j.cnki.1671-6329.20250154

参考文献 引证文献
排序方式:
2026年第卷第7期
PDF下载
184
30
引用本文
BibTeX
文章信息
doi: 10.19822/j.cnki.1671-6329.20250154
  • 首发时间:2026-09-23
  • 出版时间:2026-07-05
补充材料
相关文章
文章信息
作者
出版历史
基金
作者信息
    中汽信息科技(天津)有限公司,天津 300300
参考文献
分享链接
https://castjournals.cast.org.cn/joweb/qcwz/CN/10.19822/j.cnki.1671-6329.20250154
分享至
全文二维码

扫描看全文

引用本文
BibTeX
本文的引用情况
2种不同金属材料的力学参数
科
Family
属数
Number of
genus
种数
Number of
species
占总种数比例
Percentage of
total species (%)
属
Genus
种数
Number of
species
占总种数比例
Percentage of total
species (%)
鹅膏菌科Amanitaceae 2 11 5.26 鹅膏菌属 Amanita 10 4.78
小菇科 Mycenaceae 2 12 5.74 丝盖伞属 Inocybe 5 2.39
多孔菌科 Polyporaceae 8 14 6.70 蜡蘑属 Laccaria 5 2.39
红菇科 Russulaceae 3 23 11.00 小皮伞属 Marasmius 6 2.87
小菇属 Mycena 11 5.26
光柄菇属 Pluteus 5 2.39
红菇属 Russula 17 8.13
栓菌属 Trametes 5 2.39
关闭全屏