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Based on the natural endowment and industrial reality of Minqin County, this paper analyzed the current development status and bottleneck issues of the entire Cucumis melo industry chain. It proposed sustainable development paths in terms of variety improvement, green production, deep processing, brand marketing, and connecting with farmers and supporting farmers, providing a reference for the high-quality development of characteristic economic crops in sandy areas.

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本文立足民勤自然禀赋与产业实际，分析了哈密瓜全产业链发展现状、瓶颈问题，从品种培优、绿色生产、精深加工、品牌营销、联农带农等方面提出可持续发展路径，以为沙区特色经济作物高质量发展提供参考。

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李培良（1988-），男，甘肃古浪人，硕士，讲师，研究方向为农业经济。

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李培良（1988-），男，甘肃古浪人，硕士，讲师，研究方向为农业经济。

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